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Consumer Articles Issue 1, 2001 Materialism and You Materialism -- the belief that possessions will bring happiness -- is regarded by most people as something negative. Yet many people who believe this ... Click For More Privacy and Consumer Agency in the Information Age: Between Prying Profilers and Preening Webcams This article is about the ability of the consumer to control his or her destiny in the new electronic marketspace. Two seemingly opposite phenomena – ... Click For More Consumer Research For (The Benefit Of) Consumers The historical nature of business research is briefly discussed in this paper to identify the elements that have caused such research, including most ... Click For More Why a Journal of Research for Consumers? This article outlines the rationale behind the introduction of the Journal of Research for Consumers. The potential benefits to be gained from educati ... Click For More

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