Ruth Sibson
Dr Ruth Sibson is a Senior Lecturer in the School of Marketing, Tourism and Leisure at Edith Cowan University, Perth, Western Australia. Her research interests focus upon local, community sport and recreation opportunities for all citizens and Dr Sibson is currently working as a researcher on a project for the Centre of Applied Social Marketing Research examining how leisure, tourism and experiential consumption concepts can inform a new social marketing approach to encourage regular physical activity. |