2012-2014
Issue 21
Can Consumer Power Lead To Market Equalization On The Internet?
CA21KucukDownload
Energy Profiles and Nutrition Information in Food Product Categories Selected in Finnish Grocery Stores, Considered from a Weight Management Perspective
CA21SaarelaKeinänenRissanenDownload
To the Young and the Restless Marketing Academic Aspirant: Musings on the Publishing Game
CA21NataraajanDownload
Exploring Dramaturgy in Consumer Research
CA21SchulzDownload
FOR
CA21VeerDownload
Issue 22
Understanding Green Marketing and Advertising in Consumer Society: An Analysis of Method Cleaning Products
CA22RyanDownload
To Use the Obvious Choice: Investigating the Relative Effectiveness of an Overexposed Celebrity
CA22RoyDownload
Overexposure in Social Networking Sites
CA22LimTingPuspitasariPrasetyaGunadiDownload
Sharing Space: Extending Belk’s (2010) “Sharing”
CA22GriffithsGillyDownload
Issue 23
Consumers are More Important than Some Think
Historically, competitive models have largely taken consumer skills for granted, along with consumer self-interest, in the gathering, processing, and evaluation of raw information. Self-interest was expected to be sufficient for reaching optimal decisions. But we...
Effects of Family Structure on Materialism and Compulsive Consumption: A Life Course Study in Brazil
CA23MoschisMathurFattPizzuttiDownload
Rubbernecking or Rejuvenation: Post Earthquake Perceptions and the Implications for Business Practice in a Dark Tourism Context
CA23CoatsFergusonDownload
Problem and Non-problem Gamblers’ Attraction to Different VLT Games
CA23HamiltonMalcomGallagherNickiDownload
Issue 24
An Application of a Fuzzy-based Optimisation Model for Selecting Food Products based on Cost and Nutrition
CA24NakandalaLauDownload
Experiential Consumption of Video Game and In-Show Ads: Phenomenological Explanation through Thought Experimentation
CA24SierraTauteDownload
Sustainable Life Path Concept: Journeying Toward Sustainable Consumption
CA24McGregorDownload
Creative Consumption after Mortality Salience: Compared to What, for Whom, What Tasks? And a Time Horizon Issue
CA24XuBrucksGuoDownload
In search of meaning that matters
CA23VeerDownload
Issue 25
An Investigation of Consumer Power in the Process of Purchase Decisions
CA25HuangLotzBonDownload
On the Need to Distinguish the Mortality Salience of Loved Ones (MSLO) from the Mortality Salience of Self (MSS) in Consumer Studies
CA25WangDownload
Brand Regeneration through Previously Tested Narrative Units: A Movie Remake Perspective
CA25MuzumdarDownload
The food allergy journey: understanding the lived experiences of food-allergic consumers as a pathway towards improving their wellbeing
CA25PeniaminaBremerConnerMirosaDownload
Reactionary Modernism: An Essay on the Post-postmodern Condition
CA25PodoshenDownload