by Ekant Veer | Jan 18, 2012 | Academic Articles, Issue 21, 2012
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by David Glen Mick | Sep 17, 2011 | Academic Articles, Issue 20, 2011
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by Ekant Veer | Sep 17, 2011 | Academic Articles, Featured Articles, Issue 20, 2011
The last ten years have seen significant change in consumers’ lives; changes that are too numerous to document in one article. However, one change that has made, and continues to make, a difference to consumers’ behaviour is their interaction with the Internet and...
by Simone Pettigrew | Sep 17, 2011 | Academic Articles, Issue 20, 2011
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by Marlys J. Mason, John F. Tanner, Maria Piacentini, Dan Freeman, Trena Anastasia, Wided Batat, Wendy Boland, Murad Canbulut, Jenna Drenten, Anne Hamby, Priyamvadha Rangan and Zhiyong Yang | Jan 17, 2011 | Academic Articles, Issue 19, 2011
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