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When Does Consumer Empowerment Lead to Satisfied Customers? Some Mediating and Moderating Effects of the Empowerment-Satisfaction Link

by Gary L. Hunter and Ina Garnefeld | Sep 16, 2008 | Consumer Articles, Issue 15, 2008

CA15HunterGarnefeldDownload            ...

Consumer Exit, Voice, and ‘Power’ on the Internet

by S. Umit Kucuk | Sep 16, 2008 | Consumer Articles, Issue 15, 2008

CA15KucukDownload            ...

The Retail Shopping Experience for Low-Literate Consumers

by Roland Gau and Madhubalan Viswanathan | Sep 16, 2008 | Consumer Articles, Issue 15, 2008

CA15GauViswanathanDownload            ...

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