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Reconceptualizing Consumer Power: A View from Market Segment Theory in Retailing

by David J. Burns | Jan 16, 2010 | Consumer Articles, Issue 17, 2010

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Consumer Choice Bias Due to Number Symmetry: Evidence from Real Estate Prices

by John Dobson, Larry Gorman and Melissa Diane Moore | Jan 16, 2010 | Consumer Articles, Issue 17, 2010

CA17DobsonGormanMooreDownload            ...

The Companion Community: How Car Producers Promote Hybrid Car Consumption 

by Djavlonbek Kadirov and Richard Varey | Jan 16, 2010 | Consumer Articles, Issue 17, 2010

CA17KadirovVareyDownload            ...

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