The Divergent Effects of Mortality Salience of Self versus Mortality Salience of a Loved One on Materialistic Consumption by Yanan Wang | Jan 16, 2015 | Consumer Articles, Issue 26, 2015CA26WangDownload ...
Green Intentions: An Exploratory Study on Advertising and the Environmental Movement by Tanya Ryan | Jan 16, 2015 | Consumer Articles, Issue 26, 2015CA26RyanDownload ...
Consumers’ attitudinal and behavioural ties with brands: an integrative approach to build a consumer-brand relationship model by Sreejesh S | Jan 16, 2015 | Consumer Articles, Issue 26, 2015CA26SreejeshDownload ...
To Repair or Not to Repair: What is the Motivation? by Kristin A. Scott and S. Todd Weaver | Jan 16, 2015 | Consumer Articles, Issue 26, 2015CA26ScottWeaverDownload ...
